Many people believe that business cards are now insignificant in our technological world that is advancing so rapidly. Why even have a business card if your client or employer can just find all of that information on Facebook or LinkedIn? However, swapping information online will only make you harder to remember in the eyes of all people. Business cards show that you are personal, professional and prepared. If your business card is eye-catching enough, you might just make a great first impression on a potential business partner. So here are 5 tips on how to make your business cards unforgettable!
1. Use White as Your Card’s Background Color
By having white as the base color of your card, you allow your potential business partners to write notes or additional info about your or your company on both sides of the card. As a result, you will have a better chance of getting remembered by those who have obtained your business card, eventually improving your chances of landing a great job!
2. Don’t Include Too Much Information
You don’t want to make someone’s head spin from reading too many little words on a small card, right? Hence, it would be helpful to only include important information on your business card. These essential details include your name, job title, phone number, e-mail and the name of your company. All of this information should also be spaced well and should be printed in clear, easy to read font.
3. Use Your Photo
A lot of individuals have to be able to put a face to a name in order to remember people. So if one goes to a business convention or a career fair and comes home with 30 business cards, he/she is more likely to remember the people who have pictures on their business cards. So why not show off your beautiful face to the business world?
4. Spend More on Quality
Sure, you can buy basic business cards for pennies a piece! However, you must think about the message that you are sending to your potential business associates when you present them a cheap business card with an unpleasant print job and cheap paper. You should consider printing your cards on white linen, clear frosted or silk laminated paper. Astonishingly, by spending only a few more cents per business card, you can leave a lasting impression on a potential client or colleague, and wouldn’t that be worth the money?
5. Consider Professional Help
If you are not sure about the appearance of your business card, you may want to hire a graphic designer for a more eye-catching design. A graphic designer could make potential employers and clients take a second look at your business card, which will give you a better chance at scoring a job or developing a partnership. It also would not cost a lot of money, especially considering that you will be using this business card for a very long time!
